Amazon Whisperer

1) Revenue drivers

The main revenue drivers I have for my company include in-app purchases and advertisements. For example, people could pay to upgrade to a version without ads or that has more games available.

2) What's next?

The next thing my customers might want is a log on the app so they can keep track of their favorite calming exercises and their progress.

3) How will that enhance it?

I think that adding an option to log their progress, customers will feel more accomplished when trying to manage their anxiety. Keeping track of calming techniques will also help people figure out what works best for them.

4) Similar Product

Because my product is an app, I went to the Apple App Store instead to find a similar service to mine. Here is the link to an app I found called "Relax: Stress and Anxiety Relief": https://itunes.apple.com/us/app/relax-stress-anxiety-relief/id409665681?mt=8

Here is an image of the app as well:

This service is similar to mine in that it offers calming music and a log for people to track how they manage their anxiety. This app also features mediation and breathing patterns, which mine does not. However, my app includes a help line and a social media function for people to get real-time help. 

5) Customer Reviews 

Over all, the reviews on the app were pretty positive. However, I did find a couple of things that people seemed to want to change. One person said they would like the app to be able to rotate when used on a tablet. Another said that there were some glitches when hooking it up to bluetooth speakers.  Another said the home icon constantly disappears after a day or so. 

6) Changes

I would definitely add a social media function on the app. I think being able to connect with other people who have anxiety is key in managing the illness. Feeling like you are alone is one of the main struggles with people who have anxiety. I would also add in calming games because challenging the mind can also be a big stress relief. 

7) Good addition?

I think this product would make a good addition to my business idea because it seems to have some well-thought-out breathing tactics. I think knowing how to control your breaths is extremely important in relieving anxiety, and this app has gotten it. I would love to incorporate that into my service.