The section I found most interesting in the reading was actually at the very beginning in the section talking about how entrepreneurs need to create an innovative environment for their employees. By setting innovation goals, creating a feedback system and giving positive reinforcement, emphasizing individual responsibility, providing rewards and not punishing failures, entrepreneurs can effectively create an environment that would propel their business into the future. I think this tactic is very smart and I wouldn't have thought about it previously.
I didn't really find anything about the reading to be confusing. It seems clear to me that an entrepreneur needs to not only set an appropriate environment in their workplace to foster innovation, they need to plan a long-term strategy to help guide those in the company towards an innovative goal.
If I was able to ask two questions to the author, they would be 1) what circumstances would corporate entrepreneurship and social entrepreneurship work best, and 2) what are some tips to creating a freely innovative work environment?
I didn't really disagree with anything in the reading. I agree with the author in that an entrepreneur's innovation doesn't stop after he or she becomes successful. An entrepreneur needs to continue this upward motion of innovation by creating a workplace environment that fosters innovations for the future growth of the company. Social and corporate entrepreneurship are also great strategies to develop in order to ensure the future of the company stays bright.
Showing posts with label Week 14. Show all posts
Showing posts with label Week 14. Show all posts
Sunday, April 17, 2016
Google Gold
1) SEO Strategy
My SEO strategy was just to include as many commonly searched words in my posts as possible. For example, in my Idea Napkin posts, I included the words "anxiety," "app," and "relief" as many times as I could. I also googled "anxiety relief" and tried to keep track of the most used words in the top search results. I tried to incorporate these terms into my posts as well. I did not tend to focus on the blog titles for SEO, which I probably should have done.
2) Keywords
Like I said in number 1, I used keywords that I believe to be the most commonly searched terms on Google. I also searched for things such as "calming app" and "stress relief app" and tried to notice the words that those search results were using and tried to include those in my posts as well. At the beginning of the semester, my keywords were more general because my business idea was not as refined. Towards the end of the semester, it became more specific and more frequent.
3) Social Media
Unfortunately, I did not use social media as much as I should have to promote my blog. I did share it on Twitter and got a few people to visit, but most people ignored it. However, I wish I would have shared it on more platforms because social media can be used as a huge driving factor to get viewers of your page. I think people really underestimate the power of social media in this regard. Once you share something, it could reach literally millions of people.
4) Most viral post
My post that received the most views was my Idea Napkin No. 1. I think this was mainly because I tried to use as many commonly searched terms as possible in my post. I tried to tailor it to people searching for stress or anxiety relief tactics, and I think it worked pretty well.
5) Did I make it to the first page of Google?
When searching the terms "anxiety relief" and "stress relief app," I unfortunately did not make it to the first page of Google. However, when I searched the name of my blog I was on the first page. I think if I had tailored my blog post titles a little more to SEO, then I would have made it on the first page with both searches. I think I I would have used social media a little more to my advantage I would have made it as well.
My SEO strategy was just to include as many commonly searched words in my posts as possible. For example, in my Idea Napkin posts, I included the words "anxiety," "app," and "relief" as many times as I could. I also googled "anxiety relief" and tried to keep track of the most used words in the top search results. I tried to incorporate these terms into my posts as well. I did not tend to focus on the blog titles for SEO, which I probably should have done.
2) Keywords
Like I said in number 1, I used keywords that I believe to be the most commonly searched terms on Google. I also searched for things such as "calming app" and "stress relief app" and tried to notice the words that those search results were using and tried to include those in my posts as well. At the beginning of the semester, my keywords were more general because my business idea was not as refined. Towards the end of the semester, it became more specific and more frequent.
3) Social Media
Unfortunately, I did not use social media as much as I should have to promote my blog. I did share it on Twitter and got a few people to visit, but most people ignored it. However, I wish I would have shared it on more platforms because social media can be used as a huge driving factor to get viewers of your page. I think people really underestimate the power of social media in this regard. Once you share something, it could reach literally millions of people.
4) Most viral post
My post that received the most views was my Idea Napkin No. 1. I think this was mainly because I tried to use as many commonly searched terms as possible in my post. I tried to tailor it to people searching for stress or anxiety relief tactics, and I think it worked pretty well.
5) Did I make it to the first page of Google?
When searching the terms "anxiety relief" and "stress relief app," I unfortunately did not make it to the first page of Google. However, when I searched the name of my blog I was on the first page. I think if I had tailored my blog post titles a little more to SEO, then I would have made it on the first page with both searches. I think I I would have used social media a little more to my advantage I would have made it as well.
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